You Choose Home Insurance
Yorkshire Building Society commissioned us to create an interactive tool that would explain to customers how You Choose home insurance can be tailored to their individual needs.
Using Flash, we designed and built the You Choose cover selector, which enables customers to decide on their own core cover, then build on this by choosing from a selection of optional extras – such as cover for technology and entertainment equipment, garden items and accidental damage.
Steve Brownett-Gale, Relationship Manager for YBS General Insurance said:
"As You Choose is a different concept in Home Insurance, we wanted something that would help online customers understand this and make buying the policy as simple as possible. Digital Consortium have created an Interactive Tool for us that does this fantastically well. Not only are our customers using it, but our staff are also finding it useful when explaining the product to customers in our branches."
You can see the cover selector in action by clicking on the Cover Selector banner at the following address: